Wednesday, August 20, 2025
We're Just Not Sexy Enough
I have this rant fairly regularly. What public presence does my profession, speech - language pathology (SLP), have? What do people know about what we do, when I tell them what I do? Is our story told well in literature, or in pop culture, news, film, stage, music, or through ANY VENUE? I'll spare you a review of my previous posts on the subject, but my assessment of our plight is dire. It seems that we're just not sexy enough to have our story told. Is being un-sexy a detriment to doing our job? Will we remain the best - kept secret in town, until a doctor's referral drops? The hard reality of clinical practice in SLP includes: a wide variation in the rate of referrals, especially from doctors; referrals rescinded when patients refuse services,even though communication or swallowing may be severely impaired; uneven education by physicians about what SLP does; a dearth of marketing of SLP services to referral sources, by the persons who pay us and supervise us; limitations in non - productive time by SLP practitioners to market themselves; and little or no budgeting within rehabilitation departments for SLP consumable supplies and materials. SEXY? What about survival? Let's see where the sexy train goes off the track.
The medical comedy "Scrubs" featured a recurring character, a soldier being treated for effects of a brain injury in Iraq. SOME of the effects! You see a physical therapist working with the patient on his handwriting, commenting that she had acquired an "occupational therapy pencil" to conduct the treatment. The soldier also presented with memory breakdowns, which led to some opportunities for jokes, not for cognitive treatment.
The Netflix streaming platform currently features the Japanese series "The 19th Medical Chart", a popular series featuring a character who would be called a family practice physician. When the featured physician was consulted on a case of hypopharyngeal cancer, I immediately expected that rehabilitative efforts would be a serious component of this story. Not in the least - the surgery on this lesion was the outcome. Vocal rehabilitation? We'll see what happens.
And wouldn't you know - even physical therapists can lose their sexy edge! The FOX/Netflix series "The Resident", has featured more than one patient character who when offered rehabilitation after orthopedic surgery, complained that therapy would take so long! The surgeon and his internist colleagues shimmer with sexiness, once again.
So my rants about SLP's visibility, its sexiness, always end up with this realization. We may be consultants who may rarely be used, but we're used because, as Dr. James Coyle reminds us, the doctors can't do what we can do. We help our consumers find themselves, and that journey is only as long as it takes.
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